Current Account Savings Account (CASA) Industry Trends Report India FY 2023-24
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Current Account Savings Account (CASA) Market Trends Report India - 2025

Our Current Account Savings Account (CASA) industry trends report highlights valuable data such as important keywords for current and savings accounts, market search volumes, top aggregators, and a lot more!

Be better prepared for your digital strategy.

Current Account and Savings Account Search Trends Report

What’s Inside Our Report

  • The growth or drop of Indians searching for current accounts and savings accounts
  • The most popular brands by Search Volumes (SV)
  • The Tier 1 and Tier 2 cities driving the highest volume of searches

and a lot more!


Your brand visibility matters and the CASA Search Trends Report from Techmagnate will play a pivotal role in achieving your digital marketing goals.

Featuring Brands Like

sbi
HDFC
icici
kotak
punjab

Who Can Use This CASA Trends Report?

Banks

Non-Banking Financial Companies (NBFCs)

Cooperative Banks

Key Highlights for a Stronger Digital Strategy

1

Check out the Top 5 Brands for current and savings accounts, by search volumes

2

See which city emerged with the highest volume of searches

3

See who captured a 15.06% market share in the industry

4

Discover the most lucrative opportunities for developing relevant content with branded and non-branded keywords

CASA Market: India’s Current Landscape

56.62 Lacs

Average Monthly Searches

for popular CASA categories like Savings Account, Current Account, and Internet Banking

16.71 Lacs

Average Monthly Searches

from Tier 1 cities like Bengaluru, Mumbai, Hyderabad, Delhi, Chennai, and Pune

22.88 Lacs

Average Monthly Searches

for non-branded searches like “netbanking banking”, “online zero account open”, “account zero balance” and more

Techmagnate is the CASA Marketing Partner You Need

Nearly 20 years of proven results with search marketing - Organic, App, Video, & Local

A seasoned team with genuine enterprise capabilities

Proven expertise across the entire Google search landscape

A robust portfolio of India’s largest health insurance companies

Techmagnate is recognised as a leading digital marketing agency for the BFSI industry in India.

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Frequently Asked Questions

  • What is the purpose of this CASA market trends report?

    This report highlights how Indian users search for current and savings account products online, helping brands spot high-demand keywords and optimise customer acquisition.

  • How reliable is the data provided in the report?

  • How do these trends impact the CASA industry?

  • How can I access this trends report?

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and many more!